Welcome!
MYRILLA, established by Nashvillian Robin Bryant, is named for her Haleyville grandmothers, Myrtle and Rilla. MYRILLA offers a carefully curated collection of women's clothing, accessories & a wide variety of gift items.
At MYRILLA we seek to provide shoppers a total shopping experience.
Our Collections
Name brands include Velvet, Pistola, Sanctuary, Clare V, French Kande and more.
Store Hours: Monday - Saturday 10 AM - 5 PM
110 S. Seminary St. Florence, AL
Sweatshirt Sale
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Be Yourself Sweatshirt | Cream
Regular price $39.00 USDRegular price$56.00 USDSale price $39.00 USDSale -
Be Yourself Sweatshirt | Black
Regular price $39.00 USDRegular price$56.00 USDSale price $39.00 USDSale
Product Spotlight:
AG Jeans
AG Jeans is a premium denim and knitwear house leading the sustainable manufacturing movement with innovative technology and eco-minded processes.
Nicknamed the “Godfather of denim,” Adriano Goldschmied established a legacy that was instantly recognized for its ingenious washes and designs, laying the groundwork for AG’s rise in popularity as the leader of premium denim.
Sustainable Denim
AG’s decades of progressive experience have led to industry-wide adoption of environmentally conscious design and construction including Ozone technology, laser finishing, solar energy, and water recycling.
SixtyDays
SixtyDays is more than fashion — it’s a feeling. Born in Helsingborg, Sweden, and shaped by designer Efty Kvist’s passion for creativity and authenticity, SixtyDays was created to offer something different: clothes that carry soul, not just style.
Your new go-to for effortless style
Our iconic Short Boyfriend Shirt is a SixtyDays essential — oversized, laid-back, and endlessly wearable. Made from soft poplin cotton and available in a spectrum of standout colors, this one-size favorite is designed to flatter every shape and elevate every outfit.
Brands We Love
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Velvet by Graham & Spencer
Elevating Tradition, Embracing California's Relaxed Luxury. Focusing on exceptional materials, impeccable details,...
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Lucy Paris
Lucy Paris makes clothing for women, inspired by women: women on the...
Returns & Exchanges
We accept returns on clothing & shoes in unused, perfect condition with tags attached for exchange and store credit only. Customer must return item(s) within 14 days of purchase. No exchanges or store credit on jewlery.
We are pleased to offer complimentary FREE SHIPPING on all orders over $100.
About Us
Robin Bryant is a retired paralegal whose lifelong love for fashion eventually led her to create one of Florence, Alabama’s most beloved boutiques. A Nashvillian by roots, Robin was drawn to the charm and creative spirit of Florence, where she founded MYRILLA, a boutique named in honor of her Haleyville grandmothers, Myrtle and Rilla.
Established as a reflection of her refined taste and eye for detail, MYRILLA offers a carefully curated collection of women’s clothing, accessories, and an eclectic array of gift items. Robin’s vision extends beyond clothing racks and displays—she has built MYRILLA into a place where shopping becomes a complete and memorable experience. With her boutique, she brings together style, heritage, and hospitality, leaving her mark on the Shoals community through both fashion and personal connection.
Press & Features
We're honored to have our boutique recognized by publications that recognize thoughtful design, elevated style, and distinctive small business. These features reflect our commitment to offering curated women's clothing and gifts in a space designed to inspire.
theStudio Magazine - Issue 7
theStudio is a biannual journal curated by creative director Robert Rausch, celebrating thoughtful artistry, and a dedication to craftsmanship and design. Our boutique was selected for a full-page feature advertisement in Issue 7, placing us among a curated group of creatives and retailers shaping modern style culture.
Alabama Magazine - March-April 2025
We were honored to be featured in an expansive six-page editorial spread in Alabama Magazine, exploring our story, philosophy, and the experience behind our boutique. The feature showcased our thoughtfully selected collections, the heart behind our business, and what makes our shop a destination for women seeking distinctive fashion and meaningful gifts throughout the region.
Times Daily
Quoted Feature Mention